“Corporate Universities” and the Challenge of Retention

This blog is derived from a SurroundHealth article written by Christopher Kelly, Med, entitled, “Re-evaluating Our Approach to ‘Corporate Universities’, in which the approach to “corporate universities” or “academies” is re-evaluated.  These 2-3 week intensive trainings are meant to provide new associates with all the necessary content, tools and operating systems to drive successful business outcomes.

Kelly focused on the challenge of retention, questioning both the amount of information that an adult learner can retain and the rate at which the information is provided in these “training” programs. In speaking about evaluating current instructional design approaches, Kelly references Edgar Dale’s “Cone of Experience” that argues that adult learners remember:

  • 10% of what we read
  • 20% of what we hear
  • 30% of what we see
  • 50% of what we see and hear
  • 70% of what we say and write
  • 90% of what we do as a task – Simulate the real experience

Designing your corporate training program

How you are incorporating adult learning theories and more modern instructional design models in your corporate training program design? Leave us a comment or visit us on SurroundHealth. We would love to hear from you!

Read the full article here: http://surroundhealth.net/Topics/Education-and-Learning-approaches/Behavior-change-strategies/Articles/Re-evaluating-Our-Approach-to-Corporate-Universiti.aspx

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